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Local SEO Services & Google Business Profile Optimization

Show up in the Google map pack when nearby customers search for what you do. We optimize and maintain your Google Business Profile, build local authority and turn searches into calls.

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3 → 11

map-pack keywords for a home services client in 5 months

Why your competitors show up in the map pack and you don't

Local rankings depend on relevance, proximity and prominence. A half-finished Google Business Profile, inconsistent business listings and few recent reviews can keep a strong business invisible a few streets from its own office.

What's included

What Our Local SEO & Google Business Profile Optimization Includes

Google Business Profile optimization

Primary and secondary categories, services, products, attributes, photos and Q&A set up to match how customers search.

Ongoing GBP maintenance

Weekly posts, review responses, hours and holiday updates, and monitoring for spam edits or suspensions.

Citations and NAP consistency

Clean, consistent name, address and phone data across key directories and data aggregators.

Location and service-area pages

Unique, useful local landing pages for each city or area you serve, with no thin doorway pages.

Review generation

A simple, policy-compliant process to earn more 5-star reviews from happy customers.

Local rank tracking

Geo-grid tracking shows exactly where you appear in the map pack across your service area.

Deliverables

What You Get and Who It's For

Deliverables

  • Google Business Profile audit and optimization
  • Monthly GBP posts and review management
  • Citation cleanup and building
  • Local landing page recommendations or builds
  • Geo-grid rank tracking
  • Monthly calls and leads report

Ideal for

  • Home services, legal, medical and dental practices
  • Multi-location businesses and franchises
  • Service-area businesses without a storefront

Not sure it's the right fit? Book a free consultation.

How it works

Our Process

  1. Free consultation call

    Book a 30-minute call at a time that suits you. We review your website, rankings and competitors and walk you through the biggest opportunities.

  2. Strategy and roadmap

    You get a clear, prioritized plan with scope, timeline and milestones, so you know exactly what happens next.

  3. Build and optimize

    We design, develop and optimize in focused sprints, sharing progress on staging links and in weekly updates.

  4. Measure, report and grow

    We track rankings, traffic and conversions, report monthly and double down on what's working.

Local SEO & Google Business Profile Optimization: FAQ

What is Google Business Profile optimization?

It is the process of completing and refining every part of your Google Business Profile, including categories, services, photos, posts and reviews, so Google understands your business and ranks it for relevant local searches.

Do you manage my Google Business Profile every month?

Yes. Our local SEO plans include ongoing maintenance: posts, review replies, updates, photo uploads and monitoring for unwanted edits.

Can you do local SEO for multiple locations?

Yes. We manage multi-location brands with a profile, landing page and citation set for each location, plus roll-up reporting.

Related services

See all WordPress & SEO services

Free consultation

Book a Free Consultation: Local SEO & Google Business Profile Optimization

Choose a day and time that suits you. You'll meet a senior SEO specialist on a video or phone call. There's no obligation.

What we'll cover on the call

  • Your website, rankings and Core Web Vitals reviewed live
  • The quickest SEO and conversion wins for your business
  • Whether your current platform (WordPress, Shopify, Wix, Squarespace or Webflow) fits your goals
  • A clear, prioritized plan with next steps

Prefer email? rokon@rankships.com
Based in Austin, TX, United States, meeting clients worldwide. Visit our contact page.

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2. Pick a time for your consultation
How would you like to meet?
3. What should we cover?

Required. We'll confirm your slot by email with a calendar invite within one business day.