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Website Speed Optimization & Core Web Vitals Fixes

Slow pages lose visitors and rankings. We diagnose what is actually slowing your site down using real-user data, then fix it until it passes Core Web Vitals.

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4.8s → 1.3s

mobile LCP improvement for a B2B SaaS client

Why plugins alone won't fix a slow site

Caching plugins hide symptoms but rarely fix the cause: oversized images, render-blocking scripts, heavy page builders and third-party tags. We work from field data and fix the root problems, so the improvements hold up.

What's included

What Our Site Speed & Core Web Vitals Optimization Includes

Field-data diagnosis

Chrome UX Report, Search Console and real-user monitoring show what visitors experience, not just lab scores.

LCP improvements

Image formats and sizing, font loading, server response time and critical rendering path fixes.

INP and JavaScript cleanup

Fewer long tasks, deferred or removed third-party scripts and leaner bundles for faster interactions.

CLS fixes

Reserved space for images, embeds, ads and fonts, so the layout stops jumping while the page loads.

WordPress-specific tuning

Plugin audit, page and object caching, CDN setup, database cleanup and hosting recommendations.

Deliverables

What You Get and Who It's For

Deliverables

  • Core Web Vitals audit with field and lab data
  • Prioritized fix list by impact
  • Implementation of fixes on staging and production
  • Before-and-after performance report
  • Performance budget and monitoring setup

Ideal for

  • Sites failing Core Web Vitals in Search Console
  • WooCommerce and content sites with heavy plugins
  • Teams preparing for a paid traffic push

Not sure it's the right fit? Book a free consultation.

How it works

Our Process

  1. Free consultation call

    Book a 30-minute call at a time that suits you. We review your website, rankings and competitors and walk you through the biggest opportunities.

  2. Strategy and roadmap

    You get a clear, prioritized plan with scope, timeline and milestones, so you know exactly what happens next.

  3. Build and optimize

    We design, develop and optimize in focused sprints, sharing progress on staging links and in weekly updates.

  4. Measure, report and grow

    We track rankings, traffic and conversions, report monthly and double down on what's working.

Site Speed & Core Web Vitals Optimization: FAQ

Does website speed affect SEO?

Yes. Core Web Vitals are part of Google's page experience signals, and faster pages also lower bounce rates and raise conversion rates, both of which support SEO results.

Can you guarantee a 100 PageSpeed score?

We focus on passing Core Web Vitals for real users, which is what Google measures. Most of our projects reach 90+ lab scores on mobile, but we never trade working functionality for a number.

Will speed optimization break my site?

We make changes on a staging copy first, test key templates and user journeys, then deploy with backups and a rollback plan.

Related services

See all WordPress & SEO services

Free consultation

Book a Free Consultation: Site Speed & Core Web Vitals Optimization

Choose a day and time that suits you. You'll meet a senior SEO specialist on a video or phone call. There's no obligation.

What we'll cover on the call

  • Your website, rankings and Core Web Vitals reviewed live
  • The quickest SEO and conversion wins for your business
  • Whether your current platform (WordPress, Shopify, Wix, Squarespace or Webflow) fits your goals
  • A clear, prioritized plan with next steps

Prefer email? rokon@rankships.com
Based in Austin, TX, United States, meeting clients worldwide. Visit our contact page.

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